Pay Per Click Advertising: Weekly Roundup

By jameszol
Published on December 7, 2007

Official Blogs


Introducing the AdWords Local PlusBox - I love it, I think this is an awesome feature for local business ads.

Google Content Network Tips: Part 3 – Optimizing your keywords for the content network

New options and a new look for location targeting

Yahoo! Search Marketing

Search and Display: Perfect Together

What’s a DMA®?

Get Trendy

Understanding Bids and Budgets

Live Search’s adCenter (aka MSN)

Register for the adCenter Add-in Beta for Excel 2007 - I’m excited to use this!

Announcing the launch of the Microsoft adExcellence Accreditation Program

Ad Copy Tips For Gadgets & Technology Products

Favorite posts from the people/bloggers/companies we admire -


58 Killer Offers: Raising Response and Lowering Risk - Part one of this series. I love these offers - they help make great headlines and calls to action.

Offers That Reduce Price and Increase Urgency - Part two of the 58 Killer Offers series…

Marketing Experiments Blog

Why do visitors abandon landing pages? - I love anything that has to do with behavior, psychology, and research…great insight!


Google AdWords Tips | When Click Through Rate is Better but Conversions are Worse

Google AdWords Keyword Matching

PPC Blog

13 Myths of Pay Per Click - Yes!

Search Engine Roundtable

Several of these are live coverage blog posts from SES or Pubcon…

PPC 101 – Beginner to Intermediate Level

Managing Automated PPC Bid Management

PPC Advertising on Influential Blogs and Social Media

Telephone Numbers Are Allowed in Google AdWords Ads - YES! This is new and we’re excited to test it out - it probably won’t affect some industries while it might prove profitable for others…this is a great discussion topic.

PPC Hero

Quick Fixes to Some of PPC’s Most Common Problems: Part One

That’s a wrap for the week of December 1 through December 7, 2007!

Bookmark or Share It Here:

  • StumbleUpon
  • Technorati

If you enjoyed this post, make sure you subscribe to my RSS feed!

Related posts:

Leave a Reply

About Semvironment

Learn more about Semvironment, one of the world’s top pay-per-click marketing management companies.

Press Center

Feature articles and noteworthy instances of Semvironment in the news.

Hall of Fame

Read our most talked about news stories and PPC management training guides.